The Future of Hospitality Through Education and Real-Life Experience
Nestled in the Laurel Highlands of Pennsylvania, Nemacolin is more than a luxury resort with five-star, five-diamond accolades. It is a place where dreams take shape, where magic meets mentorship, and where future hospitality leaders find inspiration and opportunity. One of the most transformative forces behind that momentum is the resort’s growing relationship with West Virginia University (WVU) — a partnership rooted in education, elevated by innovation, and strengthened by shared values.
From its generous financial contributions to the university to its hands-on leadership programs and strategic industry integration, Nemacolin’s investment at the university has redefined what higher education in hospitality and tourism can look like. The result is a talent pipeline that benefits WVU students and Nemacolin associates while shaping the future of the entire industry.
A Bold Investment in Hospitality’s Future
In 2024, Nemacolin made headlines with a multi-million-dollar gift to WVU, funding the Hardy Family Hospitality and Tourism Program and launching a new chapter for the university’s John Chambers College of Business and Economics. Named for the resort’s visionary ownership, the program formalized years of informal partnership and helped catalyze the creation of the Nemacolin Hospitality Innovation and Technology Lab — a dynamic learning environment that immerses students in real-world problem-solving.
At that time, Maggie Hardy, owner and CEO of Nemacolin shared, “At Nemacolin, I’m passionate about nurturing the next generation of hospitality leaders. Our partnership with West Virginia University’s Hardy Family Hospitality and Tourism Management program is a vital step in that journey.” She went on to add, “This isn’t just an investment in the future of these students, it’s a promise of a brighter future, infinite opportunities and the building blocks of a dream that’s now more of a reality.”
At WVU, the program’s momentum is clear. With a focus on guest-centric service, operational excellence, and strategic leadership, the curriculum blends academic rigor with experiential learning. The Nemacolin Lab, in particular, offers students a simulated hospitality environment where they can test solutions, interface with resort executives, and innovate in real time, and it boasts a 100 percent placement rate, where every student employed with the lab in 2024 and 2025 secured a job, internship, or graduate school placement, showcasing the strength of the real-world learning environment.
Frank DeMarco, teaching associate professor of Hospitality and Tourism Management, believes the shared values referenced by Hardy have been instrumental in developing the relationship between WVU and Nemacolin. In an interview for WVUToday, he said of Nemacolin, “This is a large resort that has a family feel and truly cares about supporting and developing our WVU students into leaders. Every student who has interned at Nemacolin has talked about how much they have learned, how the staff truly cares about them, supports them and makes them feel part of the culture.”